Beth Frits is a Georgia native and a graduate of the University of Georgia. She has lived in Augusta for the past 36 years, where she began her marketing career at the Joseph M. Still Burn Center. In 1996, Beth founded Frits & Co. Marketing & Special Events.

Her portfolio includes landmark events such as Augusta’s 1996 Olympic Torch Relay, the Celebrate 2000 Street Party for over 25,000 guests, Leukemia & Lymphoma Society’s Light the Night and Man & Woman of the Year, and the Augusta Rescue Mission’s Dinner with Champions, featuring Coach Vince Dooley and World Series MVP John Smoltz. Beth also played a key role in the grand opening of the Hammonds Ferry neighborhood, further cementing her legacy in community development. 
Beth’s diverse client list includes the Joseph M. Still Burn Center, Doctors Hospital, Piedmont Hospital, The Augusta Chronicle, WJBF News Channel 6, Leukemia & Lymphoma Society, Queensborough National Bank, Augusta Rescue Mission and Southeastern Firefighters Burn Foundation.

In 2016, Beth became the Leadership Columbia County Programs Manager for the Columbia County Chamber. Over the past decade, she has successfully led 10 Leadership Columbia County classes, four Executive Forums, and two Youth Leadership Columbia County classes. The program is consistently recognized by Chamber members as its #1 most beneficial initiative.

Beth and her husband, Mike, are proud parents of two adult children and doting grandparents to one grandson. They are active members of Warren Augusta, where they serve in leadership roles with the Newlyweds Life Group and mentor young professionals. Outside of work, Beth enjoys exercising, reading, and traveling.